Press Review

Manufacturing Engineering tells the adventure of American guys in Cosberg

Manufacturing Engineering tells the adventure of American guys in Cosberg

Sarah A. Webster, Editor in Chief of the Manufacturing Engineering magazine, is one of the American journalists who accompanied the American guys during their prize trip won thanks to the project managed by ICE IMTTA 2015 - Italian Machine Tools Technology Awards.

Once back from the visit in Italy, Sarah published an interesting piece in which she tells the experience she and the guys made, mentioning also the visit in Cosberg and writing, for instance, also this nice comparison: «Watching one of their big machines in actions is like watching a sophisticated Rube Goldberg machine at work, one that churns out parts for cars, medical devices, electronics, jewelry, watches and more», that is «Guardare una delle loro grandi macchine in azione è come guardare una sofisticata macchina di Rube Goldberg al lavoro, una che produce in serie parti per auto, dispositivi medici, elettronica, gioielleria, orologi e molto altro». For those who didn’t know, Rube Goldberg was an American cartoonist, winner of the Pulitzer Price for Editorial Cartooning in 1948, famous especially for inserting in his comic strips extremely complicated machines, built to carry out simple actions. Rube used his engineering knowledge to introduce such machineries in many of his works, so much so the expression «Rube Goldberg machine» has already become a phrase of common use in the English language to indicate a mechanism designed in a complex way that however appears to carry out very simple operations.